Venture 16 years, why Ma Huateng can always seize the wind mouth

Abstract: entrepreneurship is not easy, the Internet is not easy. Miss an outlet, is the crowning calamity. However, 16 years of entrepreneurship, Ma Huateng almost did not miss all of China’s Internet big air, why?

 

Ma Huateng recently there is a saying popular: Entrepreneurship had disguised as a girl chatting. This is Ma Huateng at the University of Hong Kong Dream Catchers forum explosive material.

I was impressed by Ma Huateng is another word, in order to force out WeChat, Tencent has three teams in the same time. "WeChat, because we see a little different. We were very nervous, there are three teams within the Tencent at the same time doing, are called WeChat, who won on the who. Finally, Guangzhou e-mail team to win the team, the team is very disappointed in Chengdu, a month difference."

past, the news came out of the Tencent is mainly Zhang Xiaolong team and mobile phone QQ team war. Tencent internal PK is very intense, it is said that when the Zhang Xiaolong team and mobile phone QQ team is also very competitive, and even by some means of competition to PK out of each other. Unexpectedly, there is also a team in Chengdu WeChat. Little brother has a wolf side.

entrepreneurship is not easy, the Internet is not easy. Miss an outlet, is the crowning calamity.

, however, 16 years of entrepreneurship, Ma Huateng almost did not miss all of China’s Internet big air, why?

a keyword is a sense of crisis. Ma Huateng said: 3 years ago, the Internet on the PC above, the recent reversal of the past three years, the mobile Internet is the real internet…… There are domestic companies in the process of transformation of the mobile Internet can not keep up, quickly left behind. Even as strong as Facebook, the stock fell to 70 billion, because it is worried that it has a problem to the mobile terminal. Until this year Facebook rapid attention mobile terminal, including the whatsApp under the original capital acquisition, not neglect, not a point, otherwise it is a crowning calamity."

another key word, I think it is gray mechanism. I once talked to Ma Huateng a problem, what is the most innovative micro Tencent core weapons, Ma Huateng gave the three key words: user experience; rapid iteration.

Ma Huateng’s gray scale mechanism is this: many companies at the beginning of the product definition, or to determine whether it is black, or to determine that it is white. But Ma Huateng found that the definition of Internet products is determined by the user vote. At the beginning, we do not define whether it is black or white, there is a gray period. In this gray cycle, so that the user’s word of mouth to decide whether it is dead, white or black.

of course, this brings a result, with a friend of mine Liang Ning words, is: spend money like water. With Ma Huateng’s words, is: allow moderate waste.

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