Faced with the pressure of copyright, SP business atrophy and alliance advertising downturn, in 2007 there is no way to personal website? The answer is definitely yes. At least for the time being, there are three relatively good way out for personal Adsense choice!
personal way of the station building, vertical industry website
vertical industry site is built for a particular industry, and the industry of information, transactions and other aspects of the depth of integration and configuration of the site. Such sites do not need a huge amount of ordinary entertainment station, you can achieve a large profit.
recently I log ten more familiar with the entertainment industry station and station are analyzed, the results found that under the same flow conditions, the vertical industry website profit ability is 5 to 12 times the general entertainment station. The difference is mainly reflected in the profitability of its profit model, general entertainment station profit pattern is the main use of traffic to make alliance advertising, the swap chain revenue, advertising revenue, click on the mobile phone SMS registered accounted for more than 80% share. In 07 years, with the establishment of mobile phone SMS registration downturn, click the K number, the flow quantity is not worth the money in mind advertisers, pictures, movies and other entertainment makes the ordinary station rely on for three ways to limit the income.
in contrast, the vertical industry website membership fee + advertising + sales revenue profit model is much clearer. Vertical industry website profit pattern, membership fee is suitable to provide trading information industry as the leading industry vertical website; advertising for all vertical industry websites; sales revenue for vertical industry product oriented website. On the advertising fees, due to the vertical industry website professional strong, clear target audience, advertisers are more willing to teach a high price of its advertising to this station, chemical online advertising for a banner a year on one hundred thousand of the cost will fully support this point.
of course, from an operational point of view, the operation of the vertical industry site is obviously more difficult than ordinary entertainment, because it is more emphasis on professionalism, timeliness, uniqueness. The characteristics, determines the mode of operation of the person standing alone does not work in this way, in this step before the threshold, personal webmaster to face at least a single operation to shift operations.
the so-called interest community, that is, there are common interests of the Internet users of the community. Many types of communities of interest, such as driving, weekend party, community stock market forum, entrepreneurs salon, mountaineering enthusiasts, community swimming enthusiasts community, photography enthusiasts community, fishing enthusiasts community, community, community, many fans, many community sparrow chess community.